Did we honestly think the foldable smartphone that costs upwards of $2,000 was a good idea?
Unfortunately, many consumers wanting the latest, innovative gadget and are finding out the hard way that clothing is best for folding.
Samsung's new Galaxy Fold smartphone will not be commercially available to consumers until April 26.
Journalists who were supplied with early samples of the phone were able to try out it out. So far, there are no rave reviews.
Bloomberg's Mark Gurman tweeted pictures of his damaged screen on Wednesday after barely spending time with the phone.
"The screen on my Galaxy Fold review unit is completely broken and unusable just two days in. Hard to know if this is widespread or not."
Gurman apparently detached the protective adhesive without reading instructions not to.
But is the consumer entirely at fault for the damage-prone device?
Things weren't looking up.
Gurman wasn't the only one who was inconvenienced.
Web video producer Marques Brownlee also mistook the shield for a scratch-resistant cover.
Turns out that protective layer served no useful function.
The new phone costs $1,980 and comes with two screens. The first is the exterior screen measuring 4.6-inches and the interior, when unfolded, reveals the second display at 7.3-inches, according to CNET.
Meanwhile, Apple users got a little cocky.
But iOS users were chastised for their devotion to a brand known for exploding batteries.
Samsung released a statement, saying they will "thoroughly inspect thee units in person to determine the cause of the matter."
So far, there are no plans of modifying the phones.
Sounds like Samsung is poised for about as much success as their curved monitors that nobody is buying.