Skip to content
Search AI Powered

Latest Stories

Goop Trolls Fans With $120 Designer 'Diapér' Packs To Bring Awareness To Luxury Tax On Diapers In U.S.

Goop Trolls Fans With $120 Designer 'Diapér' Packs To Bring Awareness To Luxury Tax On Diapers In U.S.
@goop/Instagram

Goop, actress Gwyneth Paltrow's controversial lifestyle brand, has come under fire after the company posted a luxury diaper promotion.

The diaper–or shall we say Diapér–is a disposable diaper lined with virgin alpaca wool and fastened with amber gemstones, which the company said are "known for their ancient emotional-cleansing properties."


The company, noting the diapers are infused "with a scent of jasmine and bergamot for a revitalized baby," said in its announcement Diapérs cost $120 for a pack of 12.

Absurd, or so you would think.

The Diapér, as it turns out, is an elaborate publicity stunt designed to raise awareness about the high cost of diapers, according to Paltrow, who responded to outrage online.

You can hear Paltrow's remarks in the video below.

Paltrow said:

"Goop launched a luxury disposable diaper at $120 for a pack of 12 and there was a lot of outrage. Good. It was designed to piss us off because if treating diapers like a luxury makes you mad, so should taxing them like a luxury."
"Despite the absolute necessity of diapers, in 33 states they aren’t treated like an essential item. They're taxed like a luxury good."
"This leaves one in three families struggling to afford them. While eliminating the diaper tax is not a complete solution, it could allow many families to pay for another month's supply."

Paltrow asked her followers to donate to the nonprofit organization Baby2Baby, which provides diapers, clothes and other necessities for children in poverty in the Los Angeles area and in disaster areas across the country.

Baby2Baby has a devoted following among celebrities and is notable for being one of four charities Prince Harry and Meghan Markle, the Duke and Duchess of Sussex, suggested people might donate instead of sending gifts for their newborn son in 2019.

In a statement, Goop said that donations to Baby2Baby "will support their advocacy efforts nationwide, as well as help with the formula shortage and other issues facing families in need."

But the publicity stunt did not go over well with people who have accused Goop–and Paltrow–of making a mockery of poverty.





But others saw the value in the stunt and came to the company's defense.



Goop's publicity stunt appeared significantly tone deaf to many because it comes as the United States grapples with an infant formula shortage due to supply chain issues and product recalls.

The Food and Drug Administration (FDA) is currently working with Abbott Nutrition, the company that had to recently recall its product, to safely resume production.

As of early April, "seven states reported that between 40% and 50% of baby formula products were out of stock," according to a CNN report.

More from Trending

Jesse Watters
Fox News

Jesse Watters Dragged After Adding Another Mind-Boggling Rule For 'Real Men'

Fox News host Jesse Watters, who is apparently an authority of what it means to be a manly man, gave jazz hands to make a point about how "real men" should or shouldn't wave.

The target of his ridicule was Tim Walz, the enthusiastic Democratic Minnesota governor and vice presidential candidate who often greets the public by raising both hands in the air to wave.

Keep ReadingShow less
Screenshots of crowd at town hall and Rep. Mike Flood
@MorePerfectUS/X; KETV NewsWatch 7

GOP Rep. Goes Viral For His Response To Crowd Chanting 'Tax The Rich' At Town Hall

Nebraska Republican Representative Mike Flood was criticized following his incredulous response to a crowd that chanted "Tax the rich!" during a town hall meeting.

The Columbus High School auditorium hosted the town hall on Tuesday evening, drawing "nearly 380" attendees, according to local network KETV Omaha. The event was lively, with Flood facing both sharp criticism over Trump administration policies and some appreciation for showing up in person.

Keep ReadingShow less
Elon Musk
Andrew Harnik/Getty Images

Awkward Typo In Elon Musk's Bizarre 'Education Department' Trump Meme Is A Total Self-Own

Billionaire Elon Musk was widely mocked after he celebrated President Donald Trump's executive order to begin to dismantle the Department of Education (DOE) by posting a meme of Trump at the department's grave, only for an awkward misspelling to get all the attention.

Polling indicates that eliminating the Education Department is largely unpopular, with 60% of registered voters opposing the move, according to a Quinnipiac University survey conducted March 6-10. Support stands at 33%, with opposition particularly strong among Democrats—98% oppose it, while just 1% support it.

Keep ReadingShow less
JB Pritzker; Donald Trump
Jacek Boczarski/Anadolu via Getty Images; Anna Moneymaker/Getty Images

Dem Governor Reveals Trump's Bonkers Demand In Exchange For Equipment During COVID

Illinois Democratic Governor J.B. Pritzker revealed during a speech this week that he clashed with President Donald Trump during the first Trump administration after Trump promised necessary medical equipment during the COVID pandemic on the condition that Pritzker praise him publicly.

Five years ago, the United States was grappling with the initial impacts of the COVID-19 pandemic. The country had entered shutdowns that had severe economic consequences, leaving businesses and industries on the brink of collapse.

Keep ReadingShow less
Scrabble tiles spelling the word scam
Scam spelled with scrabbles on a wooden table

People Break Down How They Realized An Entire Industry Was A Total Scam

We unfortunately live in a world where scams are on the rise.

Thankfully, some of them are pretty easy to detect, such as an automated call from the IRS telling you a warrant is out for your arrest, or an email claiming to be from Amazon or the USPS asking for your credit card information, only to look closer and see the email address is a yahoo account.

Keep ReadingShow less