Things have not been so peachy ever since Elon Musk completed his $44 billion acquisition of Twitter last week and became the sole director and CEO of the social media platform.
The Tesla CEO and founder of SpaceX was scrutinized after firing Twitter's previous chief and other top officials and laying off 25% of the staff.
He is now getting a lot of flak after proposing to charge Twitter users with verified accounts a $19.99 monthly fee so they could keep their blue check signifiers.
The blue checkmark is typically associated with celebrities and other influential figures.
While many view it as a status symbol, the checkmark confirms the platform has verified the authenticity of the person or company using the account and it is used to prevent the spread of misinformation and imposters.
Twitter is free for all users; however, it introduced a new price tier subscription service last June called Twitter Blue, which charges $4.99 a month for additional features like editing tweets in addition to the verification feature.
Amid speculation that verified users would soon be required to pay a recurring $20 fee to keep their blue checkmarks, famed horror novelist Stephen King decided he was having none of that.
Early Monday morning The Shining author tweeted, "$20 a month to keep my blue check? F**k that, they should pay me."
King then hinted at peacing out if Musk successfully implements the monthly charges.
"If that gets instituted, I’m gone like Enron."
@StephenKing/Twitter
Musk, who is always keen on monetization, laughed off King's declarative tweet and attempted to barter with the author over the fee.
We need to pay the bills somehow! Twitter cannot rely entirely on advertisers. How about $8?
— Elon Musk (@elonmusk) November 1, 2022
Bewildered users threw some major shade at Musk.
Wait, so Twitter was perfectly fine before the supposedly richest man took control, but now that it has even more money AND got rid of many of the workers so it is even cheaper to sustain... NOW it can't survive without paying? That is par logic for the Musk fanbase, I guess.
— Erik Davis for NC House (@ErikDavisforNC1) November 1, 2022
\u201cThe funniest thing about this is that Elon Musk thinks the issue is that Stephen King is balking at the $20 per month fee.\u201d— Shannon Watts (@Shannon Watts) 1667301668
Stephen King is conservatively worth $300 million. It's hilarious that Musk can't recognize a principled stand. His first reaction is to barter.
— MVC (@ExPatInPGH) November 1, 2022
When a user asked why King was so opposed to the monthly fee since he could afford it, the author maintained:
"It ain't the money, it's the principal of the thing."
Plenty of supporters backed King's argument.
He has already said, it’s not the money but the principle of the thing. Some people still do have principles you know.
— 🍁MountainTime🍁 (@MountainTimeCDN) October 31, 2022
The point is that major personalities like King are doing Twitter a favor by being here, not the other way around. Stephen King would still be a world-famous author if Twitter had never existed.
— Will (@WV_TN_DEM) October 31, 2022
Big personalities like Stephen King are doing Twitter a favor by being here, not the other way around. Stephen King would still be a world-famous author if Twitter had never existed. King is famous even before Twitter comes into existence. Period!!!!
— Mes Haile (@mesfin_meshai) October 31, 2022
Oy vey, people! You’re missing the entire point. This is not about $20/mo. It’s about the principle. Yes, Stephen King can very likely afford $20/mo. The point is that he (or anyone for that matter) shouldn’t have to.
— Melissa (@Melissa77289022) November 2, 2022
In a follow-up tweet, Musk defended his position by referring back to his plan to remove bots on the site, saying:
"I will explain the rationale in longer form before this is implemented. It is the only way to defeat the bots & trolls."
Everyone should leave and let Elon be King of a digital desert. He may rich, but he has no business pushing anti democracy values in the USA
— S A Terry (@67jeeptruck) October 31, 2022
He announced the adjusted price point for Twitter Blue subscribers on November 1:
"Twitter’s current lords & peasants system for who has or doesn’t have a blue checkmark is bullsh*t."
"Power to the people! Blue for $8/month."
@elonmusk/Twitter
He also mocked people who balked at the $8 fee by pointing out people happily spend just as much on Starbucks.
\u201chttps://t.co/kGncG7Hs3M\u201d— Elon Musk (@Elon Musk) 1667418459
The shade continued:
There is a lords and peasant system.
It’s called America, and the richest lord just bought the town square.
— Nick Jack, the Pumpkin King (@Pappiness) November 1, 2022
@chillmage/Twitter
In his Twitter acquisition plans, Musk endeavored to:
"make Twitter better than ever by enhancing the product with new features, making the algorithms open source to increase trust, defeating the spambots, and authenticating all humans."
On Tuesday, the billionaire said that subscribers with blue checkmarks will have access to additional features like a priority in replies, mentions, and searches.
They would also be able to post longer videos and audio and would see half as many ads.
According to US News, a recent poll indicated that more than 80% of Twitter users said they would not pay for the verifying checkmark.
Some 10% said they were willing to pay $5 a month.