In a statement made to People yesterday, Hallmark's former "Queen of Christmas" Candace Cameron Bure responded to backlash she received following a Wall Street Journal (WSJ) interview.
Bure stated her new channel with former Hallmark Channel CEO Bill Abbott—Great American Family (GAF)—will tell "more meaningful stories" and "keep traditional marriage at the core."
Bure was publicly called out by many...
@AlessandraVaron/Twitter
...including fellow Hallmarkactor Hilarie Burton who tweeted:
"I don't remember Jesus liking hypocrites like Candy. But sure. Make your money, honey."
"You ride that prejudice wave all the way to the bank."
Burton since deleted the tweet, but did post a follow-up tweeting:
"Now they're just openly admitting their bigotry."
"I called this sh*t out years ago when Abbott was at Hallmark. Glad they dumped him."
She added about Bure:
"That guy and his network [GAF] are disgusting."
"You too Candy. There is nothing untraditional about same-sex couples."
@HilarieBurton/Twitter
Dancer, singer and actor JoJo Siwa also took to Instagram to share her dismay. Bure and Siwa previously had a falling out after Siwa referred to Bure as "the rudest celebrity [she'd] met."
In her post, Siwa wrote Bure's comments were "rude and hurtful to a whole community of people."
Now Bure has addressed her latest controversy.
\u201cI just have to comment. Candace Cameron Bure left the Hallmark channel because they started to feature gay people, and she started her own network for the sole purpose of excluding gay people. There really is no hate like Christian love.\u201d— Nathan Alexander (@Nathan Alexander) 1668632481
Bure unsurprisingly claimed she loves everyone.
"All of you who know me, know beyond question that I have great love and affection for all people."
"It absolutely breaks my heart that anyone would ever think I intentionally would want to offend and hurt anyone."
She continued, blaming the media for sharing her own words.
"It saddens me that the media is often seeking to divide us, even around a subject as comforting and merry as Christmas movies."
"But, given the toxic climate in our culture right now, I shouldn't be surprised."
"We need Christmas more than ever."
\u201cCandace Cameron Bure slams media for reporting on her comments against LGBTQ representation https://t.co/b3FZSwrZqa\u201d— LGBTQ Nation (@LGBTQ Nation) 1668736985
Bure also claimed her faith "calls [her] to love all people."
\u201cThis is my favorite video of Candace Cameron Bure \u2764\ufe0f\u201d— GirlTyler (@GirlTyler) 1668570172
She went on to again claim the media sharing her comments—from an interview she gave to the media—was to blame for everything.
"To the members of the media responsible for using this opportunity to fan flames of conflict and hate, I have a simple message: I love you anyway."
"To those who hate what I value and who are attacking me online: I love you."
"To those who have tried to assassinate my character: I love you."
"To everyone reading this, of any race, creed, sexuality, or political party, including those who have tried to bully me with name-calling, I love you."
\u201cCandace Cameron Bure decided to make herself the victim when she left a network so they can promote \u201ctraditional marriage\u201d. She blames the media and cancel culture.\n\nHoney, you are being called out for your hatefulness. Real christians aren\u2019t homophobic \ud83e\udd37\ud83c\udffb\u200d\u2640\ufe0f\u2728\u201d— rissa \u03a8 (@rissa \u03a8) 1668638198
Bure said in her statement she wanted to "find a home for more faith-based programming."
She also claimed WSJ omitted part of her interview which seemed to address the other elephant in the room with her history of homophobia.
Great American Family CEO Bill Abbott's Hallmark Channel tenure was also criticized for racial bias, use of steretyped cariacatures for the few POC characters and the lack of POC leads and interracial couples.
\u201cFINALLY A NETWORK FOR STORIES WITH STRAIGHT LEADS!!! \n\nCandace Cameron Bure you're that girl, we knew you were. Enjoy your straight, white echo chamber, because something tells me people outside of your cult (or under the age of 80) won't be "prioritizing" watching your movies.\u201d— Kit Williamson (@Kit Williamson) 1668468191
Hallmark's pledge to be more diverse and inclusive lead to Bure's departure to a network with less diversity and more "faith-based," "meaningful" and "traditional" marriage and families.
\u201cThe only reason we still talk about Candace Cameron Bure today is because she got famous as a child actress on a show that literally redefined what family \u201cwas,\u201d including the fact that her character essentially had three dads, but go off I guess\u201d— Zo\u00eb Rose Bryant (@Zo\u00eb Rose Bryant) 1668647561
In the published version of her WSJ interview, neither Bure nor Abbott specified if the GAF vision would continue the almost exclusively White casts their films on Hallmark were known for.
Bure claimed the WSJ cut her comments on that subject from their published article.
"I had also expressed in my interview, which was not included, that people of all ethnicities and identities have and will continue to contribute to the network in great ways both in front of and behind the camera, which I encourage and fully support."
"I've never been interested in proselytizing through my storytelling, but in celebrating God's greatness in our lives through the stories I tell."
Many took to Twitter to express their thoughts on Bure's response with most not buying her blame game.
\u201cYou can't blame the media or anyone else for words that came out of your own mouth @candacecbure \ud83d\udc40 You know exactly what you were doing when you used the phrase "traditional marriage" and how that excludes others. https://t.co/MiiJjb2Mv1\u201d— Pee Farter (@Pee Farter) 1668710215
@beaugbowden/Twitter
\u201c@TODAYshow \u201cIn\u201d not I\u2019m\u201d— TODAY (@TODAY) 1668639612
\u201c@PerezHilton She\u2019s literally the most unkind, unchristian person ever. I feel that people that Bible punch always have something deep down to hide. She\u2019s a devil in disguise and a wolf in sheep\u2019s clothing. Blaming everyone else and the media for the words that actually came out of her .\u201d— Perez Hilton (@Perez Hilton) 1668641453
\u201cI just need everyone who is late discovering that C*ndace Cameron Bure is homophobic to understand that Raven-Symon\u00e9 used to be out there fighting in the trenches\u201d— D\u00e9j\u00e0 The View (@D\u00e9j\u00e0 The View) 1668556191
\u201cAmerica needs more actresses like Meryl Streep and fewer like Candace Cameron Bure\u201d— I Smoked Tw\u0131tter (@I Smoked Tw\u0131tter) 1668648479
\u201cRemember when Jojo Siwa said Candace Cameron Bure was rude & Candance had a meltdown over it? And now Candace is, again, being rude (homophobic). There's no mean girl like a white evangelical mean girl. And they have the nerve to gatekeep the definition of "love" and "kindness".\u201d— \ud835\udd38. \ud835\udd44\ud835\udd52\ud835\udd63\ud835\udd5a\ud835\udd56 \ud83c\udf42 (@\ud835\udd38. \ud835\udd44\ud835\udd52\ud835\udd63\ud835\udd5a\ud835\udd56 \ud83c\udf42) 1668628634
@TheRickyDavola/Twitter
\u201cCandace Cameron Bure has left the Hallmark Channel because it depicts LGBTQ romances which Candace says aren't "Christian." Her next movies, on an evangelical channel, will include Eva&Adolf - Christmas In Berlin, A Caucasians-Only Klan Christmas, and A Militia Called Love\u201d— Paul Rudnick (@Paul Rudnick) 1668543238
Bure concluded her statement:
"And in the sole motivation of pure love, I hope you'll join me in sharing God's hope for all the world this Christmas season. Call that my Christmas wish."
Though Bure claimed she told WSJ "people of all ethnicities and identities...will...contribute to the network" she did not directly address the LBGTQ+ community.