An ABC News staffer left many people outraged after referring to Indigenous people as "creatures" on the ABC News’ streaming channel on Thursday morning.
Kyra Phillips was introducing an upcoming story about Indigenous people working in the entertainment industry as part of the network's reporting on Native American Heritage Month, which takes place during November in the United States.
Phillips introduced the story as being about "Indigenous creatures taking Hollywood and pop culture by storm."
The segment was about "Indigenous creators."
Phillips didn't correct her mistake nor issue an apology. Many online called out the media's frequent gaffes when it comes to representing Indigenous peoples in media.
The moment was captured and posted to TikTok by user Brooke Waukau, who goes by @indigenousdronepilot on the platform.
See the moment below.
@indigenousdronepilot Yes, yes she did 🥴 #abcnewslive #indigenoustiktok #nativetiktok #indigenous #abcnews #hulu #fyp
Phillips was heard saying:
“Celebrating Native American Heritage Month, when we come back we’ll take a look at Indigenous creatures taking Hollywood and pop-culture by storm."
As many have pointed out, given news anchors read all of their copy off of a teleprompter it's likely Phillips was meant to say "Indigenous creators" as ABC's online text of the story states, but she either flubbed the line while reading it or it was incorrect on the teleprompter.
Phillips seemed to recognize the error and could be heard asking "creatures?" just before Waukau's clip ends.
But as Waukau explained to Native News Online, even if it was a simple mistake, Phillips' gaffe points not only to the long history of dehumanizing Indigenous peoples but also to a long-standing problem with the way Indigenous people are treated by the media.
She told the outlet:
“I was taken back when I first seen it, but not surprised."
“For outsiders looking in, that misuse of words could look like a harmless mistake, but for Indigenous people it is a reminder of the mistrust and broken relationship we have with the media.”
Waukau went on to point out the gaffe is particularly galling given how little coverage of Indigenous people there is in media in the first place.
Waukau—who is the Missing and Murdered Indigenous Women Task Force Coordinator for the Wisconsin Department of Justice—told Native News Online:
“We don’t want [the media] to honor us once a year for Native American Heritage Month. We want them to do their job all year round and run stories on our missing men, women, and children.”
The federal government's Bureau of Indian Affairs estimates there are currently 4,200 unsolved cases of missing and/or murdered Indigenous people. But despite the enormity of the problem, it is rarely covered in mainstream media.
But as ᐋᐧᐱ ᒪᐢᑯᓯᐢ stated on Facebook:
ᐋᐧᐱ ᒪᐢᑯᓯᐢ/Facebook
The memes were immediate and many.
Paqtism Nkamulamun/Facebook
Beverly Scow/Facebook
Dena Lynn/Facebook
On Twitter, Indigenous people also mocked ABC's mix-up as just the latest chapter in a long-running problem.
\u201cWhere my Indigenous creatures at \ud83e\udd23\ud83e\udd23\ud83e\udd37\u200d\u2640\ufe0f\ud83e\udd37\u200d\u2640\ufe0f\ud83e\udd26\u200d\u2640\ufe0f\u201d— Rhonda LeValdo (@Rhonda LeValdo) 1667662973
\u201cThat ABC newscaster calling indigenous people "creatures" reminds me of the time native americans were called "something else"\u201d— Tlahuizkalli (@Tlahuizkalli) 1667611386
\u201cWe\u2019re not \u2018something else\u2019 any more, we\u2019re \u2018Indigenous creatures\u2019 now.\u201d— LittleShell\ud83d\udc95\ud83d\udc95\ud83d\udc95 (@LittleShell\ud83d\udc95\ud83d\udc95\ud83d\udc95) 1667664378
\u201cone thing about Native Americans being called \u201cindigenous creatures\u201d is the humor. instead of outrage, Natives made an insult into a meme. the resiliency is still as strong as it\u2019s ever been \u270a\ud83c\udffd\u2764\ufe0f\ud83e\udd0d\ud83d\udc9b\ud83d\udda4\ud83e\udeb6\u201d— Indigenous Creature (@Indigenous Creature) 1667607824
\u201cIt's crazy how the native community can always take something negative and turn it into something so humorous. Us native are just too funny. HAPPY INDIGENOUS CREATURES MONTH!!! lol\u201d— Dylan Tahchawwickah (@Dylan Tahchawwickah) 1667610874
\u201cMy favorite one bc I spent hourssss on set as bg and made it into the episode. Indigenous creatures ftw! Native humor ftw!\u201d— Amy Warne (she/they) (@Amy Warne (she/they)) 1667692571
\u201cMade this Indigenous meme in light of the Indigenous Creatures news.\nEnjoy!\u201d— \ud83e\udeb6Cuchillo \u201cIndigenous Creature\u201d Lope\ud83e\udeb6 (@\ud83e\udeb6Cuchillo \u201cIndigenous Creature\u201d Lope\ud83e\udeb6) 1667688462
\u201cThis keeps getting better \ud83e\udd23 \n#indigenouscreatures #indigenous\u201d— Jul_Vy_Mdama \ud83c\udde8\ud83c\udde6 (@Jul_Vy_Mdama \ud83c\udde8\ud83c\udde6) 1667663572
\u201cCheers to Indigenous creatures everywhere - I drink to dat!\u201d— Laura Gagnon B.Coms, MA (@Laura Gagnon B.Coms, MA) 1667659945
\u201cMe and my fellow Indigenous creatures\u201d— Deondre A. Smiles, Ph.D. (he/him/wiin) (@Deondre A. Smiles, Ph.D. (he/him/wiin)) 1667696629
\u201cNext! Now we're Indigenous Creatures. \ud83d\ude02\ud83d\ude02 Just pick something and just go with it. Quit changing our name dammit \ud83d\ude02\u201d— Mar\u2077 (@Mar\u2077) 1667695987
A few artists like Mack Sickz even got musically inspired.
@macksickz Just another #IndigenousCreature taking pop culture by storm🤣💀 #macksickz #remickz #reztok #indigenous #nativehumor ♬ Indigenous Creature - Mack Sickz Music
ABC News and Kyra Phillips have yet to address the incident.
While Indigenous people are laughing an apology is still owed.
Step up ABC News and own your error.